Creative Amsterdam. From BRIC to MIST

In the framework of Creative Amsterdam, the session After the BRIC, the MIST? will focus on developments in the global economy and the opportunities these developments offer the Dutch creative sector.

The so-called BRIC countries (Brazil, Russia, India and China) have acquired a prominent position in Dutch international cultural policy. Recently, Goldman Sachs – responsible for the expression ‘BRIC’ – defined a new group of upcoming economies, the MIST countries: Mexico, Indonesia, South Korea and Turkey.

New countries, new priorities?
Is this a case of 'after the BRIC, comes the MIST'? And if so, should Dutch cultural policy and the creative sector focus on these countries? What is the added value of such labels for ambitious cultural organizations and for developing sustainable international exchange? Maybe there are other strategies for working out international opportunities for Dutch organizations in an ever-dynamic world?

What opportunities do upcoming countries offer the Dutch creative sector? Paul Laseur (BNR Nieuwsradio) asks foreign experts and Dutch creative entrepreneurs who live and work in rising markets such as China, Brazil, Mexico and South Korea. Speakers are Mark Leenards (SBS Investments), Ton van Zeeland (Consulate General in Guangzhou), Olav Velthuis (University of Amsterdam), Sophie Leferink (The One Minutes) and Willem Jan Renders (Van Abbemuseum).

Practical information
Date: Wednesday 11 May 2011
Time: 7.30 PM - 10.00 PM
Venue: Pakhuis de Zwijger, Piet Heinkade 179 in Amsterdam
Language: English
Entrance: free. Please use the registration form below for signing up.

Creative Amsterdam